Real data, run through Helium 10 and manual review, not a template checklist.
A specific finding, the metric, before and after, at whatever stage you’re stuck on.
You see precisely where you sit across the ten stages and what’s blocking the next one.
Not a one-off patch. Most of what breaks in e-commerce breaks again. We stay on it.
Open a stage to see what it covers and what usually goes wrong there.
Finding a viable product, sourcing from a manufacturer, or setting up a reseller or dropship supply line.
Where it breaks: a product with no margin left after fees, or a supplier who cannot hold quality once volume moves.
Sourcing & storefront →Building the D2C base on Shopify, PrestaShop, Magento, or WooCommerce, including custom development when a template isn’t enough.
Where it breaks: a storefront that cannot support the catalog once SKU count grows, or one built so it cannot feed marketplaces later.
Sourcing & storefront →The operational flow that turns a placed order into a shipped package, and handles it in reverse when something comes back.
Where it breaks: late dispatch metrics that put the account at risk, and a returns flow nobody owns.
Fulfillment, inventory & ops →Keeping stock counts accurate everywhere as volume grows, instead of tracked by hand in a spreadsheet.
Where it breaks: stock that exists in the sheet but not the warehouse, and the cancellations that follow.
Fulfillment, inventory & ops →Each channel has its own approval process and its own reasons to reject an application.
Where it breaks: a rejected application with no stated reason, and weeks lost re-submitting the same file.
Marketplace launch & approval →Building the catalog out on each marketplace, which is slow and error-prone by hand once SKU count climbs.
Where it breaks: attribute mismatches that bury a listing in search, or variants that never merge into one page.
Marketplace launch & approval →Running two or more channels without inventory drift, overselling, or delayed cancellations.
Where it breaks: the same unit sold twice on two channels, and the metric hit that follows the cancellation.
Multi-channel sync & ERP →Ads, brand pages, A+ or rich media content, and competitor analysis, the layer that turns a live listing into one that sells.
Where it breaks: ad spend rising while share of the Buy Box falls, with no read on why.
Sales optimization & growth →Resolving listing suppressions and account-level suspensions before either one costs real sales.
Where it breaks: a Plan of Action that describes the symptom instead of naming the root cause, and gets bounced back.
Compliance & account recovery →Staying compliant while building the review velocity that keeps a listing competitive.
Where it breaks: review tactics that trip platform policy, which costs more than the reviews were worth.
Sales optimization & growth →No cost, no obligation. Findings, not a sales call.
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